{"product_id":"business-of-research-cambridge-university-press-9780521368216-rca-and-the-videodisc-margaret-b-w-graham","title":"Business of Research","description":"\u003cp\u003eDiscover the fascinating journey of the RCA VideoDisc in \u003cstrong\u003eBusiness of Research\u003c\/strong\u003e by \u003cstrong\u003eMargaret B. W. Graham\u003c\/strong\u003e. This insightful book, published by \u003cstrong\u003eCambridge University Press\u003c\/strong\u003e in 1989, offers a unique glimpse into the intricate world of science-based innovation at RCA Laboratories. Over the course of 274 pages, Graham meticulously details how RCA transformed consumer electronics through a groundbreaking research and development initiative that lasted fifteen years. Delve into the complexities of corporate innovation and understand the historical context of American technological advancement in the postwar era. Perfect for enthusiasts of business, economics, and American history, this engaging narrative not only highlights the technical challenges faced by RCA but also showcases the company’s significant impact on the industry. Whether you're a student, a professional, or simply a curious reader, \u003cstrong\u003eBusiness of Research\u003c\/strong\u003e is an essential addition to your collection.\u003c\/p\u003e","brand":"Margaret B. W. Graham","offers":[{"title":"Default Title","offer_id":52250989625686,"sku":"9780521368216","price":31.52,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9780521368216.jpg?v=1767778275","url":"https:\/\/www.bookshop.lt\/products\/business-of-research-cambridge-university-press-9780521368216-rca-and-the-videodisc-margaret-b-w-graham","provider":"Bookshop","version":"1.0","type":"link"}