{"product_id":"powerful-b2b-content-kogan-page-ltd-9781789660999-using-brand-journalism-to-create-compelling-and-authentic-storytelling-gay-flashman","title":"Powerful B2B Content","description":"\u003cp\u003eDiscover the art of effective B2B marketing with \u003cstrong\u003ePowerful B2B Content\u003c\/strong\u003e by \u003cstrong\u003eGay Flashman\u003c\/strong\u003e. Published by Kogan Page Ltd in 2020, this insightful paperback spans 248 pages, offering a comprehensive guide for marketers looking to elevate their content strategy. Learn how to engage your audience, build trust, and convert leads into loyal customers by crafting compelling and authentic content tailored to your platforms and channels. Whether you are a seasoned professional or new to B2B marketing, this book provides valuable insights and practical techniques to enhance your content creation process. Unlock the potential of your business with proven strategies that resonate with your target audience and drive results.\u003c\/p\u003e","brand":"Gay Flashman","offers":[{"title":"Default Title","offer_id":52232018723158,"sku":"9781789660999","price":26.67,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781789660999.jpg?v=1767749258","url":"https:\/\/www.bookshop.lt\/products\/powerful-b2b-content-kogan-page-ltd-9781789660999-using-brand-journalism-to-create-compelling-and-authentic-storytelling-gay-flashman","provider":"Bookshop","version":"1.0","type":"link"}