{"product_id":"routledge-companion-to-contemporary-brand-management-taylor-francis-ltd-9781032242392-francesca-dallolmo-riley","title":"Routledge Companion to Contemporary Brand Management","description":"\u003cp\u003eDiscover the \u003cstrong\u003eRoutledge Companion to Contemporary Brand Management\u003c\/strong\u003e by \u003cstrong\u003eFrancesca DallOlmo Riley\u003c\/strong\u003e, a pivotal resource published by \u003cstrong\u003eTaylor \u0026amp; Francis Ltd\u003c\/strong\u003e in 2021. This comprehensive volume spans \u003cstrong\u003e616 pages\u003c\/strong\u003e and features original contributions from leading academics and professionals worldwide, addressing a diverse array of branding and brand management topics.\u003c\/p\u003e \n\n\u003cp\u003eThis essential read is designed for researchers, educators, and advanced students interested in branding, brand management, consumer behavior, and marketing. Dive into the latest insights and strategies that shape the contemporary landscape of brand management, making it a must-have for anyone looking to deepen their understanding of this dynamic field.\u003c\/p\u003e \n\n\u003cp\u003eEnhance your knowledge and stay ahead in the world of branding with this invaluable companion!\u003c\/p\u003e","brand":"Francesca DallOlmo Riley","offers":[{"title":"Default Title","offer_id":52261401100630,"sku":"9781032242392","price":72.74,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781032242392.jpg?v=1767792534","url":"https:\/\/www.bookshop.lt\/products\/routledge-companion-to-contemporary-brand-management-taylor-francis-ltd-9781032242392-francesca-dallolmo-riley","provider":"Bookshop","version":"1.0","type":"link"}