{"title":"Bertil Hulten","description":"\u003cp\u003e\u003cstrong\u003eBertil Hulten\u003c\/strong\u003e – autoriaus knygos mūsų kataloge: 3 knygos. Peržiūrėkite visus leidimus ir užsisakykite internetu su pristatymu visoje Lietuvoje.\u003c\/p\u003e","products":[{"product_id":"sensory-marketing-taylor-francis-ltd-9781138041011-theoretical-and-empirical-grounds-bertil-hulten","title":"Sensory Marketing","description":"\u003cp\u003eSensory Marketing offers a global view of the use of senses in marketing strategy based on consumers' perception and behaviour. Integrating the company constraints and classical approaches of branding and communication, the author presents sensory marketing as an emergent marketing paradigm in theory and practice.\u003c\/p\u003e","brand":"Bertil Hulten","offers":[{"title":"Default Title","offer_id":52229042897238,"sku":"9781138041011","price":80.57,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781138041011.jpg?v=1767744330"},{"product_id":"sensory-marketing-sage-publications-ltd-9781526423245-an-introduction-bertil-hulten","title":"Sensory Marketing","description":"\u003cp\u003eAuthored by Bertil Hultén, one of the world's leading professors of sensory marketing, this text brilliantly explains the techniques through which a sensory experience can be created to surround a consumer, not only to increase the chance of an immediate sale but perceptions of the product which play into a customer's return and brand loyalty for the future.\u003c\/p\u003e","brand":"Bertil Hulten","offers":[{"title":"Default Title","offer_id":52260403446102,"sku":"9781526423245","price":191.92,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781526423245.jpg?v=1767791192"},{"product_id":"sensory-marketing-sage-publications-ltd-9781526423252-an-introduction-bertil-hulten","title":"Sensory Marketing","description":"\u003cp\u003eAuthored by Bertil Hultén, one of the world's leading professors of sensory marketing, this text brilliantly explains the techniques through which a sensory experience can be created to surround a consumer, not only to increase the chance of an immediate sale but perceptions of the product which play into a customer's return and brand loyalty for the future.\u003c\/p\u003e","brand":"Bertil Hulten","offers":[{"title":"Default Title","offer_id":52260403675478,"sku":"9781526423252","price":66.09,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0886\/3206\/6390\/files\/9781526423252.jpg?v=1767791192"}],"url":"https:\/\/www.bookshop.lt\/ru\/collections\/bertil-hulten.oembed","provider":"Bookshop","version":"1.0","type":"link"}