Understanding Michael Porter

Understanding Michael Porter

Kietas viršelis2011 m.256 psl. Turime sandėlyje
€28,10
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Knygos informacija
AutoriusJoan Magretta
LeidėjasHarvard Business Review Press
Išleista2011 m.
KalbaAnglų
Puslapiai256 psl.
FormatasKietas viršelis
ŽanrasVerslas ir vadyba
ISBN9781422160596
Apie knygą

Discover the essential insights of Michael Porter, one of the most influential thinkers in the realm of business strategy, in "Understanding Michael Porter" by Joan Magretta. Published in 2011, this comprehensive guide spans 256 pages and distills Porter's complex frameworks into accessible concepts that every manager can grasp and apply. While Porter's ideas are foundational for achieving and sustaining competitive success, they can often be challenging to navigate. Magretta's book serves as a vital resource, clarifying and summarizing Porter's revolutionary thinking, ensuring that you can effectively implement these strategies in your organization. Whether you're involved in competition analysis, strategic planning, or management, this title is a must-have for anyone looking to enhance their understanding of Porter's work and improve their business acumen.

Understanding Michael Porter
€28,10

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