Advertising Effect: How to Change Behaviour

Akcijos kaina €37,19 Įprasta kaina €48,34

NEMOKAMAS pristatymas

Liko 2 vnt.

Adam Ferrier

240 psl.

2014 m.

Minkštas viršelis

Brūkšninis kodas: 9780195593921

The Advertising Effect examines how advertising influences consumer behaviour - and the psychological principles underpinning it.