De-Westernizing Communication Research

De-Westernizing Communication Research is a groundbreaking work that delves deep into the roots of Eurocentrism in media and communication studies. Authored by a team of experts and published by Taylor & Francis Ltd in 2010, this insightful book spans 304 pages and goes beyond mere critique. It thoughtfully explores the origins of Western-centric perspectives, their implications in the study of communication, and the challenges faced in decentralizing theory production. Furthermore, it provides valuable solutions and highlights the necessity for establishing robust Asian communication theories. This essential read is perfect for scholars and students alike who are interested in diversifying the discourse in communication research and understanding global perspectives. Discover how to enrich your knowledge and contribute to a more inclusive academic landscape with this pivotal text.