Deep Knowledge of B2B Relationships Within and Across Borders

Akcijos kaina €149,99 Įprasta kaina €194,98

NEMOKAMAS pristatymas

Liko 1 vnt.

Arch G. Woodside

380 psl.

2013 m.

Kietas viršelis

Brūkšninis kodas: 9781781908587

The common thread of the five papers in this volume is that making sense and achieving deep knowledge of three-plus B2B relationships are necessary antecedents for achieving high operating effectiveness, high (on-time) efficiency, and sustaining profits for each firm in these relationships.