New Insights on Trust in Business-to-Business Relationships

Akcijos kaina €94,79 Įprasta kaina €123,22

NEMOKAMAS pristatymas

Houcine Akrout

184 psl.

2019 m.

Kietas viršelis

Brūkšninis kodas: 9781838670634

New Insights on Trust in Business-to-Business Relationships provides readers with advanced original insights on trust antecedents, processes and consequences within the B2B marketing context and offers practical tools alongside suggestions for future research.