Trustworthy Online Controlled Experiments

Discover the essential guide to mastering online controlled experiments with Trustworthy Online Controlled Experiments by Ron Kohavi. Published in 2020, this insightful book spans 288 pages and is perfect for both students and industry professionals looking to enhance their understanding of A/B testing.

In this comprehensive resource, Kohavi, along with experimentation leaders from renowned companies like Amazon, Google, LinkedIn, and Microsoft, shares valuable insights on how to obtain trustworthy data. Readers will find practical examples, common pitfalls to avoid, and expert advice that accelerates innovation through effective experimentation.

This book also delves into advanced topics, making it an indispensable tool for seasoned practitioners aiming to refine their skills. Whether you are new to the field or looking to deepen your expertise, Trustworthy Online Controlled Experiments is your go-to guide for driving impactful results in the digital landscape.