20% nuolaida
Marketing Communications
Akcijos kaina
€80,29
Įprasta kaina
€100,37
Vieneto kaina
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Nėra tokio varianto
Aprašymas
Uniting industry experience with academic expertise, the authors combine marketing communications and advertising with the branding perspective to provide students with a practical planning system and a seven-step approach enabling them to create a consistent and comprehensive marketing plan.
Marketing Communications