23% nuolaida
Exchange Behavior in Selling and Sales Management
Akcijos kaina
€232,80
Įprasta kaina
€302,64
Vieneto kaina
/
Nėra tokio varianto
Presents a framework for the successful operation of selling and sales management. This book is composed of eight fundamental building blocks, which provide a framework to describe the dynamics of consumer and organizational buying processes. It also provides a scientific, analytical approach to the personal elements in selling.
Exchange Behavior in Selling and Sales Management