
23% nuolaida
Marketing Communications
Akcijos kaina
€80,40
Įprasta kaina
€104,52
Vieneto kaina
/
Nėra tokio varianto
Uniting industry experience with academic expertise, the authors combine marketing communications and advertising with the branding perspective to provide students with a practical planning system and a seven-step approach enabling them to create a consistent and comprehensive marketing plan.
Marketing Communications
