Essentials of Pricing Analytics

Akcijos kaina €56,39 Įprasta kaina €73,30

NEMOKAMAS pristatymas

Liko 2 vnt.

Erik Haugom

280 psl.

2020 m.

Minkštas viršelis

Brūkšninis kodas: 9780367363239

This book provides a broad introduction to the field of pricing as a tactical function in the daily operations of the firm, and a toolbox for implementing and solving a wide range of pricing problems. It demonstrates implementation using the highly accessible Excel software, analytical tools, real life examples and global case studies.